Privacy Policy

Last Updated: October 20, 2026

Mincera respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains how information may be collected, used, disclosed, and retained when you visit https://mincera.com, place an order, or contact our customer support team.

1. Who We Are

Mincera is a brand operated by Shanghai Qiyuanfeng E-Commerce Co., Ltd..
Registered Business Address: No. 2915, Yanqian Highway, Qingcun Town, Fengxian District, Shanghai, China
Email: service@mincera.com
Telephone: +86 13800277501

2. Information We Collect

Depending on your interaction with our website, we may collect contact information such as your name, email, phone number, billing address, and shipping address; order information such as items purchased, order number, transaction status, and delivery details; payment-related information needed to process or reconcile transactions; device and usage information such as IP address, browser type, device information, pages viewed, and website interactions; and information collected through cookies and similar technologies.

3. How We Use Personal Information

• Process, fulfill, and deliver orders.
• Send order confirmations, shipping notifications, and service communications.
• Process payments, refunds, and eligible returns.
• Respond to questions, complaints, and customer support requests.
• Maintain website functionality, security, and fraud prevention.
• Improve products, services, and the shopping experience.
• Send promotional communications where permitted by law.
• Comply with legal obligations and establish, exercise, or defend legal claims.

You may unsubscribe from promotional emails using the instructions in the message. Necessary transactional communications may still be sent.

4. Cookies and Similar Technologies

Our website and service providers may use cookies and similar technologies to support essential website functions, remember preferences, understand performance, and provide analytics or advertising services where enabled. You may be able to control certain cookies through browser settings or privacy tools made available on our website. Where applicable law requires consent or provides additional choices, we will handle these technologies in accordance with those requirements.

5. How We Share Information

We may disclose personal information to service providers when reasonably necessary to operate our store, including e-commerce platform providers such as Shopify, payment processors, fraud-prevention providers, shipping carriers, fulfillment partners, customer support providers, and analytics or advertising providers where enabled. We may also disclose information when required by law or reasonably necessary to protect legal rights or security.

We do not sell personal information in exchange for money. Certain disclosures to analytics or advertising providers may be considered a sale, sharing, or targeted advertising under particular privacy laws. Where applicable law provides opt-out rights, we will provide the applicable method for exercising those rights.

6. Data Retention

We retain personal information for as long as reasonably necessary for order fulfillment, customer support, recordkeeping, fraud prevention, dispute resolution, and legal compliance. Retention periods depend on the type of information, its purpose, and applicable legal requirements.

7. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. No electronic transmission or storage system can be guaranteed to be completely secure.

8. International Data Transfers

Mincera is operated by a company registered in China. Depending on the services used to operate our store, personal information may be processed or accessed in China, the United States, or other countries where our service providers operate. Where required, we will take appropriate steps to handle international transfers in accordance with applicable law.

9. Your Privacy Rights

Depending on your place of residence and applicable law, you may have rights to request access to, correction of, or deletion of eligible personal information; obtain a copy of certain information; opt out of certain sales, sharing, or targeted advertising activities; and appeal certain privacy decisions where required by law.

To submit a request, email service@mincera.com with the subject line Privacy Request. We may need to verify your identity or authority before processing a request and will respond within the timeframe required by applicable law.

10. Children's Privacy

Our website is not intended for children under 13, and we do not knowingly collect personal information directly from children under 13. If you believe a child has provided personal information to us, contact service@mincera.com so we can review the matter.

11. Third-Party Websites and Services

Our website may contain links to third-party websites or services that operate under their own privacy policies. We encourage you to review those notices before providing personal information to third parties.

12. Changes to This Policy

We may update this Privacy Policy to reflect changes in our operations, services, or applicable legal requirements. The latest version will be published on this page with an updated date.

13. Contact Us

Brand: Mincera
Legal Company Name: Shanghai Qiyuanfeng E-Commerce Co., Ltd.
Registered Business Address: No. 2915, Yanqian Highway, Qingcun Town, Fengxian District, Shanghai, China
Email: service@mincera.com
Telephone: +86 13800277501
Hotline Service Hours: 9:00 AM–6:00 PM PDT